competitive-platform-analysis
Use when scoping a competitive landscape — identifying, categorising, and score-filtering a competitor set before any benchmarking begins. Decides who counts as a competitor, which tier they belong to, and which sources to mine. First step in the three-skill competitive pipeline; precedes benchmark-methodology.
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An agent skill that scopes a competitive landscape before benchmarking: it decides who counts as a competitor, assigns Direct/Adjacent/Aspirational tiers, and applies a scoring pre-filter. It is the first stage of a three-skill competitive pipeline, handing a tiered candidate set to benchmark-methodology.
Use it when starting a competitive benchmarking project and you need a defensible, tiered competitor set rather than an ad-hoc list.
Use it to
- Scope a competitor set from a client positioning brief
- Categorise candidates into Direct/Adjacent/Aspirational tiers
- Score-filter candidates before full benchmarking
- Map data sources to the dimensions you need
For Strategists and analysts running competitive benchmarking projects
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